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NEW YORK’S FINEST

"NYC till the end”

Devin Booker calls him an icon. Karl Anthony Towns says he is “one of the most gifted offensive players I’ve ever seen.” And when Carmelo Anthony arrived in New York in 2011, he transformed the Big Apple as much as NYC transformed him. Everything was Melo. Madison Square Garden? It became his playground. They say that New York can isolate athletes. Not for Carmelo Anthony. He built a Hall of Fame career there and became one of NYC’s favourite sons.

Nobody could guard Melo. Everyone wanted to be as silky smooth as him.

As part of our “culture and influence” spotlight throughout Black History Month, we are throwing back to Carmelo’s transformative time in New York and paying tribute to his HOF career with his new varsity Ltd Edition Varsity Jacket!

Officially licensed by Carmelo Anthony.

C. Anthony New York Blue Varsity Jacket - Roots of Fight
C. Anthony New York Blue Varsity Jacket - Roots of Fight

Blog posts

The Garden Never Forgot - Roots of Fight
Carmelo Anthony

The Garden Never Forgot

New York has waited 53 years. Carmelo Anthony always knew it would end like this.There's a version of the New York Knicks story that ends in regret. Most people assumed it would. The Garden crowd b...

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AC/DC, Highway to Hell - Roots of Fight
AC/DC

AC/DC, Highway to Hell

“…It’s like an earthquake.” –Angus Young When rock & roll was at its peak, there was one band built to define a golden era. AC/DC. The date was July 27, 1979, and the amps are still buzzing nea...

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The Pitt Legacy - Roots of Fight
Campus Legends

The Pitt Legacy

Before a game against Georgia Tech in 1918, the University of Pittsburgh’s legendary coach Pop Warner stood before the players with a direct message. “Okay boys,” he said. “There’s the speech. Now ...

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